Overview
Curriculum
Instructor

Google Ads Course in Jaipur – PPC & Performance Marketing Training

Build practical pay-per-click advertising skills with the Google Ads Course in Jaipur at Groot Academy. This course covers Google Search Ads, Display Ads, Shopping Ads, YouTube advertising, Performance Max campaigns, conversion tracking, remarketing, bidding strategies, analytics, reporting and campaign optimization.

The program is designed for students, beginners, freelancers, business owners and marketing professionals who want to understand how to plan, launch, measure and optimize paid advertising campaigns. The course includes practical exercises and live project-oriented learning.

Course Duration: 20 Days
Course Fee: ₹5,000 INR

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What You Will Learn

Google Ads account structure, campaign objectives and PPC fundamentals
Keyword research, Keyword Planner and keyword match types
Google Search campaign setup and responsive search ads
Ad copywriting, CTR improvement and Quality Score optimization
Display advertising, audience targeting and remarketing
Google Shopping campaigns and product feed concepts
YouTube and video advertising campaigns
Performance Max campaign setup and optimization
Conversion tracking, Google Tag Manager and Google Analytics fundamentals
Remarketing, audience segmentation and exclusions
Bidding strategies, Target CPA, Target ROAS and budget optimization
Google Ads metrics, reporting, campaign analysis and scaling strategies

Google Ads Course Curriculum

This practical curriculum includes 15 sections and 145 lessons, progressing from Google Ads fundamentals and keyword research to campaign creation, conversion tracking, advanced optimization and live projects.

Google Ads Training for Digital Marketing

Google Ads is an important paid advertising skill within performance marketing. For broader learning, explore our Digital Marketing Course in Jaipur. You can also build complementary skills through our SEO Course, Social Media Marketing Course, Content Marketing Course and Email Marketing Course.

Conversion Tracking and Website Analytics

The course includes conversion actions, website conversions, form submissions, phone calls, button clicks, Google Tag Manager basics and Google Analytics integration. These skills help learners understand campaign performance and make data-informed optimization decisions.

Students interested in analytics can also explore the Data Analytics Course and Business Analytics Course.

Live Projects and Practical Training

The practical module includes local business lead generation, e-commerce campaigns, Search Ads, Display remarketing, YouTube advertising, Performance Max, conversion tracking, campaign optimization and Google Ads reporting projects.

For additional practical experience, explore Live Project Training, Internship Programs and Industrial Training.

Career Preparation

After completing the training, learners can use our Interview Questions, Career Guides, Placement Assistance and Placement Process resources for career preparation.

Why Learn at Groot Academy?

Learn more About Groot Academy, Our Trainers, Success Stories and Student Testimonials.

Frequently Asked Questions

Who can join this Google Ads course?

Students, beginners, freelancers, business owners and marketing professionals can join and build practical PPC advertising skills.

What is the duration of the course?

The course duration is 20 days.

What is the course fee?

The course fee is ₹5,000 INR.

Does the course include practical projects?

Yes. The curriculum includes practical campaign and live project-oriented modules covering Search, Display, YouTube, Performance Max, conversion tracking and reporting.